Biodegradable and regenerative fashion and textiles. Updated daily. Subscribe to our weekly email digest.

Privacy policy

(Last updated: 2023-05-09)

Hi, the privacy of your data is a big deal to us. We promise we never sell your data - never have, never will.

What we collect and why

Identity and access

When you signup for a Macre product, we ask for identifying information such as your name, email address, and maybe other relevant data. That’s so you can personalize your new account, and we can send you updates and other essential information. We may also send you optional surveys from time to time to help us understand how you use our products and to make improvements. With your consent, we will send you our newsletter and other updates.

We’ll never sell your personal information to third parties. We won’t use your name or company in marketing statements without your permission either.

Product interactions

We store on our servers the content that you upload or receive or maintain in your Macre product accounts. This is so you can use our products as intended. We keep this content as long as your account is active. If you delete your account, we’ll delete the content within 60 days.

Geolocation data

We try our best not to log full IP addresses. However, we might log partial IP addresses for analytics and statistical purposes to improve our products.

Website interactions

We collect information about your browsing activity for analytics and statistical purposes such as conversion rate testing and experimenting with new product designs. This includes, for example, your browser and operating system versions, your partial IP address, which web pages you visited and how long they took to load, and which website referred you to us.

The web analytics we use are described further in the “advertising and cookies” section.

Advertising and cookies

Macre runs contextual ads on various third-party platforms such as Google, Reddit, and LinkedIn. Users who click on one of our ads will be sent to the Macre marketing site. Where permissible under law, we may load an ad-company script on their browsers that sets a third-party cookie and sends information to the ad network to enable evaluation of the effectiveness of our ads, e.g., which ad they clicked and which keyword triggered the ad, and whether they performed certain actions such as clicking a button or submitting a form.

We also use persistent first-party cookies and some third-party cookies to store certain preferences, make it easier for you to use our applications, and perform A/B testing as well as support some analytics.

A cookie is a piece of text stored by your browser. It may help remember login information and site preferences. It might also collect information such as your browser type, operating system, web pages visited, duration of visit, content viewed, and other click-stream data. You can adjust cookie retention settings and accept or block individual cookies in your browser settings, although our apps won’t work and other aspects of our service may not function properly if you turn cookies off.

Voluntary correspondence

When you email Macre with a question or to ask for help, we keep that correspondence, including your email address, so that we have a history of past correspondence to reference if you reach out in the future.

We also store information you may volunteer, for example, written responses to surveys. If you agree to a customer interview, we may ask for your permission to record the conversation for future reference or use. We will only do so with your express consent.

Changes & questions

We may update this policy as needed to comply with relevant regulations and reflect any new practices. Whenever we make a significant change to our policies, we will refresh the date at the top of this page and take any other appropriate steps to notify users.

Have any questions, comments, or concerns about this privacy policy, your data, or your rights with respect to your information? Please get in touch by emailing us at privacy@mmacre.com and we’ll be happy to try to answer them!